MODULE 1: Roofing Industry 101 Goal: Understand how the roofing business actually makes money Teach: • Types of roofing companies (storm, retail, insurance) • Residential vs commercial roofing • How money flows in roofing jobs • Common failure points Skills Learned: • Identify profitable job types • Avoid rookie mistakes Exercise: • Break down a $15,000 roof: material, labor, profit

Roofing to sales psychology, door to door success!