Why we don't need other employees in Real Estate
A lot of people still think you need employees appointment setters to grow your real estate business or close more deals. I used to think that, too… until I switched fully to automated systems.
Instead of hiring people to send DMs or book calls, I set up automations with Make.com + Calendly + a voice AI (Synthflow).
New leads come in through a form or ad → they’re qualified instantly → then they either get routed to a voice assistant or get a personalised message with a calendar link.
No delays. No human bottlenecks. I wake up to 3–5 qualified calls on the calendar without touching a thing.
Follow-ups? Handled with smart workflows. Missed calls? Automated text replies. No-shows? Trigger an email + SMS reminder sequence.
Appointment setters are great, but they don’t scale like systems. They get sick. They forget to follow up. They cost $$$. Meanwhile, automation runs 24/7 and gets sharper every week as I tweak the workflows.
If you’re still manually chasing leads or paying someone else to do it, you’re leaving time (and money) on the table. Build the system once, and let it work for you.
I am just stating my opinion and personal experience.
Let me know if you want me to help you out with setting these automations up!
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Kwaku Asante
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Why we don't need other employees in Real Estate
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