3d • AI
How To Make AI Recommend You (Instead of Ignoring You)
Most agents are thinking about AI wrong.
They’re asking:
“How do I use AI?”
The better question is:
“Can AI clearly explain who I am and who I serve?”
Here’s the tactical framework.
Step 1: Define Your AI-Readable Identity
AI categorizes.
So, you must be categorically clear.
Answer these:
• What city + sub-market?
• What price band?
• What client type? (first-time, downsizer, investor, relocation, etc.)
• What core problem do you solve?
Bad positioning:
“I help buyers and sellers in my area.”
Strong positioning:
“I help first-time buyers under $650K in Forest Grove navigate competitive new construction.”
Clarity wins.
Step 2: Extract Real-Time Market Data
Pull:
• Inventory shifts
• Days on market
• Price reductions
• New development activity
• Migration trends
Then upload the PDF into ChatGPT and ask:
“Based on this data, what seller motivations are emerging and what buyer opportunities are forming?”
Turn that into:
• Tuesday blog
• Thursday long-form post
• Saturday email
AI research → Authority content.
Step 3: Install a Non-Negotiable Cadence
Cadence beats creativity.
Your minimum viable authority rhythm:
Tuesday → Market blog
Thursday → Long-form insight
Saturday → Email to database
Later layer:
Monday/Friday → Short-form clips
Wednesday → Market update video
Repetition creates familiarity.
Familiarity builds trust.
Trust drives conversations.
Step 4: Make Your Digital Footprint AI-Friendly
Update:
• Google Business description with clear niche
• Website headline with specific positioning
• About page with geographic keywords
• Blog tags by neighborhood + client type
• YouTube descriptions with local phrasing
You are not writing for Google anymore.
You are writing to be understood by language models.
Step 5: Build 5-Minute Response Systems
AI is also expectation.
Buyers expect speed + personalization.
Minimum standard:
• Automated initial response
• Follow-up referencing specific property or neighborhood
• Custom market update links
Speed + relevance = authority reinforcement.
This doesn’t require motivation.
It requires structure.
When the system runs consistently:
Authority compounds
AI understands you.
Conversations increase.
The agents who win won’t be louder.
They’ll be clearer.
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How To Make AI Recommend You (Instead of Ignoring You)
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