Sourcing is the single biggest lever in physical product economics. Get it right and you have a moat. Get it wrong and you're competing on marketing forever.
What's inside:
→ The Factory vs Trading Company decision rule (and when to switch)
→ Canton Fair: pre-fair, during, post-fair playbook (April fair starts in 18 days)
→ The 3-Phase Supplier Evaluation Checklist
→ Payment terms decoded — Trade Assurance vs T/T vs L/C
→ The first-email template that gets a real reply
→ 5 cultural negotiation principles (Guanxi, Mianzi, indirect communication, WeChat, long-term thinking)
→ A 30-minute QC inspection checklist for incoming goods
PLUS — the Free Sourcing Directory (Sample Edition) is now in the Classroom under Directories. 30 hand-picked suppliers across 6 categories: - Sourcing Agents (JingSourcing, Leeline, CJ, Minden, Supplyia) - Supplements & Nutraceuticals - Electronics & Gadgets (Foxconn, Pegatron, Quanta, Compal, Wistron) - Health & Beauty - Home & Kitchen - Fulfilment & 3PL Validated websites, contacts, certifications, and a trust score on each one.
The Premium edition has 480 suppliers — but the free 30 is already a lot of operator-grade signal in one place. Two things to do this week:
1. Read the module (35 mins).
2. Run the Phase 1 Initial Screening on 3 suppliers from the directory.
Then come back and tell us what you found.
Discussion question for the comments 👇 What's the biggest sourcing mistake you've made? Was it a supplier choice, a payment issue, or a quality surprise? How would you avoid it next time? Real stories teach more than any framework I can write. Drop yours below — even (especially) the painful ones.