Primal Margin
Private
7 members
Free
Primal Margin - Operations Unleashed is the operator's room for DTC.
Most communities for e-commerce founders sell the dream. This one talks about the work.
We get into the parts of the business that decide whether you survive scaling: contribution margin, supplier leverage, payments and chargebacks, creative testing discipline, automation that actually pays back, and the boring governance that keeps regulators, banks, and platforms off your back.
Inside, you get the long-form playbooks from The Primal Margin newsletter, the frameworks I run inside the e-commerce groups I operate, and weekly conversations with COOs, founders, and ops leaders who are scaling 7 and 8-figure brands without burning the engine.
If you sell physical product, lead operations, and want to stop guessing about the margin side of the business, you'll feel at home here.
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Join operators scaling 7-8 fig e-com brands. Free frameworks, live coaching, and the Operations Unleashed course.