๐ฅ
4d โข Validate Your Idea
How to Validate a Skool Community Idea (Before You Build Anything)
One of the biggest mistakes I made early on was building things nobody asked for.
Full courses. Lead magnets. Digital products. Sound like you yet?
All created in isolation. All launched with hope, and most of them quietly failed.
So when I had the idea for what eventually became Mindset Skool, I refused to repeat that mistake.
Instead of building the community firstโฆ I validated the idea before it existed.
Hereโs exactly what I did and how you can do the same thing.
๐๐ก๐ ๐๐ข๐ฆ๐ฉ๐ฅ๐ ๐๐ค๐จ๐จ๐ฅ ๐๐๐ฅ๐ข๐๐๐ญ๐ข๐จ๐ง ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ ๐ ๐๐ฌ๐๐
Before Mindset Skool ever opened its doors, I used two things only:
โข A waitlist
โข Low-budget Facebook ads
That's it, nothing was built. Just a clear idea and a simple test.
The goal wasnโt to โlaunchโ anything.
The goal was to answer one question: Do real people actually want this and will they pay for it?
๐๐ญ๐๐ฉ ๐: ๐๐ซ๐๐๐ญ๐ ๐ ๐๐๐ข๐ญ๐ฅ๐ข๐ฌ๐ญ (๐๐จ๐ญ ๐ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ)
I built a basic landing page that said, in plain English:
โIโm thinking about building a Skool community around this problem.
Before I open it, I want to make sure people actually want it.โ
If someone resonated, they joined the waitlist. No commitment, zero pressure, just raising their hand saying "I'm interested".
๐๐ญ๐๐ฉ ๐: ๐๐ซ๐ข๐ฏ๐ ๐๐ซ๐๐๐๐ข๐ ๐๐ข๐ญ๐ก ๐๐ข๐ฆ๐ฉ๐ฅ๐ ๐
๐๐๐๐๐จ๐จ๐ค ๐๐๐ฌ
I ran a single ad that I shot on my phone in my house. Zero production.
Budget: $6 per day.
The ad didnโt pitch a product. It described the problem:
Overthinking.
Imposter syndrome.
Fear of charging.
Getting stuck before you ever start.
If someone related, they joined the waitlist. Thatโs validation.
๐๐ญ๐๐ฉ ๐: ๐๐๐ญ ๐ญ๐ก๐ ๐๐๐ซ๐ค๐๐ญ ๐๐๐ฅ๐ฅ ๐๐จ๐ฎ ๐๐ก๐๐ญ ๐ญ๐จ ๐๐ฎ๐ข๐ฅ๐
This part matters more than people realize. Once people joined the waitlist, I asked them:
โWhatโs your number one roadblock right now?โ
Their answers became:
โข The content
โข The positioning
โข The first course
โข The promise of the community
I didnโt guess. They told me. I listened.
๐๐ก๐๐ญ ๐๐๐ฉ๐ฉ๐๐ง๐๐ ๐๐๐ฑ๐ญ
When I finally opened Mindset Skoolโฆ Not everyone from the waitlist joined.
Thatโs normal. But enough people did to prove the idea was real.
From there:
โข I ran ads to the community
โข I used YouTube as my main traffic source
โข I raised prices over time
โข I built courses after members joined
Fast forward to todayโฆ
Mindset Skool has hundreds of paid members, and the foundation was built before the community even existed.
๐๐ก๐ ๐๐๐๐ฅ ๐๐๐ฌ๐ฌ๐จ๐ง ๐๐๐ซ๐
Donโt try to see the whole path.
You donโt need:
โข A perfect name
โข A polished classroom
โข A full curriculum
You need step one. โI have an ideaโฆbefore I build itโฆdoes anyone actually want this?โ
The waitlist + ads strategy answers that question fast. And it saves you months of wasted effort.
I just published a YouTube video where I walk through this step by step, including:
โข The waitlist setup
โข The ads
โข The emails
โข The mistakes I made
โข What Iโd do differently today
๐ Watch it here
Question for you:
Do you already have a Skool idea you want to validate or are you still stuck deciding what it should be?
Drop it in the comments.
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How to Validate a Skool Community Idea (Before You Build Anything)
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