Jan 3 (edited) • General discussion
Welcome!
🥋 Welcome to Open Mat Marketing
This space is for the person actually running their gym’s marketing.Owner, coach, spouse, or the one who “ended up doing it.”
Gyms don’t fail at marketing because they’re lazy.They struggle because they don’t have a clear system that fits real gym life.
I train jiu-jitsu and handle marketing inside a gym.That perspective makes one thing obvious:most gyms don’t have a demand problem, they have a clarity problem.
What This IsA practical space focused on fundamentals, direction, and consistency.No hype. No funnels. No pressure to be everywhere.
Free Members Get
- High-level guidance and examples
- Community discussions and announcements
Paid Members ($27/month) Get
- Access to the Open Mat Marketing courses
- Gym marketing fundamentals you can apply in 15 minutes or less per day
- Monthly content calendars and weekly posting prompts
- Group audits, feedback, and clear monthly direction
How to Start:
Read the pinned posts.Use what fits.Ask questions when you’re stuck.
This isn’t about perfect marketing. It's about helping the right people find your gym.
— Krystal
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Open Mat Marketing is a practical dojo for gym social media. Systems over stress. Fundamentals over trends.
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