Apr 23 (edited) • General discussion
Your offer is why you’re not getting clients
If you’re struggling to get clients, it’s usually this:
👉🏽 Your offer is too vague
Most coaches say: “Online fitness coaching”
This doesn’t communicate anything.
Inside the course (02.1 Identity Matrix), you build this properly.
Start with this:
👉🏽 I help [person] get [result] in [timeframe]
Then refine it into your full Identity Statement:
👉🏽 I help [Target Avatar] achieve [Result] using [Your System] so they can stop [Struggle]
Example:
👉🏽 help busy professionals lose 5kg in 8 weeks using a structured training system so they stop feeling stuck and inconsistent.
If it’s not clear in 3 seconds, it won’t convert.
Write your version below.
I’ll review and refine it.
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Your offer is why you’re not getting clients
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