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Owned by Kunal

OTS: Coach Blueprint

11 members • $50/month

Step-by-step (with copy & paste templates) to start and build your online fitness coaching business.

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Skoolers

185.7k members • Free

6 contributions to OTS: Coach Blueprint
How many messages did you send?
No theory today. Just this: 👉🏽 How many messages did you send? Reply with a number: 👉🏽 0 / 5 / 10 / 20+ If it’s 0: 👉🏽 That’s the problem. You don’t need: 1. a better system 2. more learning 3. more content You need: 👉🏽 More conversations Go back to: 👉🏽 02.2 Outreach Engine: Targeted Following Send 10 messages today. Reply again when done.
1 like • 27d
@Sameer Patel Great work! That’s a 20% conversion rate, solid start. Keep that momentum going. Head to 02.3 | DM Sequence: Interaction Script to handle that reply properly. Now go hit your 10!
1 like • 25d
@Miranda Pantoya Don't forget it's a numbers game, keep going!
Start your outreach (who you should be targeting)
Before you send messages, you need this: 👉🏽 The right people Most coaches make this mistake: 1. Messaging random people 2. No clear target 3. Low response You already defined your avatar. Now apply it. Go to: Classroom > 02.2 Outreach Engine: Targeted Following Your task: 👉🏽 Find and follow 20-30 people who match your avatar Don’t overthink it. Just start building your list. Tomorrow: 👉🏽 You’ll message them Reply done when finished.
1 like • 25d
@Philipa Keegan This is a great foundation! To move this from a 'service' to a 'system,' we just need to name your specific method. Here is the revised version: I help competitive ballroom dancers achieve technical precision by using an alignment protocol so they can stop struggling with balance and inconsistent judging scores.
2 likes • 25d
@Philipa Keegan Great! Adding 'competitive' immediately qualifies your avatar and filters for dancers who are serious about their results. Now that your identity statement is dialed in, you’re ready to deploy 02.2 Outreach Engine: Targeted Following
Welcome to the OTS: Coaching Blueprint
[Start Here] You’re here because you want a clear, step-by-step system (with plug-and-play templates) to start and build your online fitness coaching business. This isn’t just a course, it’s a place for support. If you get stuck, hit bottlenecks, or feel unsure, you’ll get guidance here. Step 1: Follow the system (in order, don't skip ahead) 1. Go to the Classroom tab > Open “Coach Blueprint” > Start with [01] Infrastructure Step 2: Take action + get feedback Post your progress below using this format: 1. Current client count (e.g. 0, 2, 5) 2. Biggest bottleneck right now (e.g. don't know how to get first clients, unsure what to offer, struggling with content, no clear niche, low confidence selling, not consistent) I’ll help you fix it. Goal is to set up your business properly and get your first clients. Let’s get to work!
4 likes • 27d
@Sandy Cohen Welcome! Head to the Classroom tab > Open “Coach Blueprint” > Start with [01] Infrastructure. Once you’ve done that, come back here and post your current client count and biggest bottleneck as outlined in the welcome post. Lets go!
3 likes • 25d
@Raj Bhatnager Welcome! Head to the Classroom tab > Open “Coach Blueprint” > Start with [01] Infrastructure. Then come back here and post your current client count and biggest bottleneck as outlined in the welcome post.
If this isn’t done, nothing else matters
Before moving forward, check this: 👉🏽 Have you completed the basics? You should have: 1. A clear offer 2. People added who match your avatar 3. Messages sent If not: 👉🏽 Go back and complete it Start here: [01] Infrastructure > 02.1 Identity Matrix > 02.2 Outreach Engine Don’t move forward until this is done. You don’t need more information. You need: 👉🏽 Execution Next step after this: 👉🏽 Continue with Acquisition and keep sending messages daily Keep it simple. Follow the system.
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Your offer is why you’re not getting clients
If you’re struggling to get clients, it’s usually this: 👉🏽 Your offer is too vague Most coaches say: “Online fitness coaching” This doesn’t communicate anything. Inside the course (02.1 Identity Matrix), you build this properly. Start with this: 👉🏽 I help [person] get [result] in [timeframe] Then refine it into your full Identity Statement: 👉🏽 I help [Target Avatar] achieve [Result] using [Your System] so they can stop [Struggle] Example: 👉🏽 help busy professionals lose 5kg in 8 weeks using a structured training system so they stop feeling stuck and inconsistent. If it’s not clear in 3 seconds, it won’t convert. Write your version below. I’ll review and refine it.
1 like • 27d
@Simon Angler Here is the refined 'I help' statement for you: I help busy dads build a lean, muscular physique in 90 days using my 1-hour efficient training system so they can stop sacrificing family time for gym hours.' How does that feel to you? Does it capture the core of your offer?
1 like • 27d
@Simon Angler Solid work, you’ve got the 'What' (the offer), so now it’s time to find the 'Who' (the clients). You are officially ready to move on to 02.2 | Outreach Engine: Targeted Following. Lets go!
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Kunal Lakhiani
3
5points to level up
@kunal-lakhiani-6744
Coach for 20+ years.

Active 3d ago
Joined Apr 13, 2026