DIN [Do It Now]
Use the framework "What, Why, So What" When talking with Executives
What is happening
Why is that happening
So What am I doing/recommending we do about it
For example
Revenue isn't where we want it
Because we didn't create enough pipeline
So I'm doing a spif this week on pipeline generation
Awesome
Nice
Duh
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Mike Manzi
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DIN [Do It Now]
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