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8d •
Welcome. Start here
Hi everyone, and welcome. This group is for anyone over 40 who wants to stay strong for the decades ahead. Maybe you're on a GLP-1 and worried about losing muscle along with the weight. Maybe you just feel stiffer than you used to. Either way, you're in the right place. Here's how it works: - Twice a week I'll post one thing to do. Small, doable, no gym needed. - We measure instead of guess. You'll test yourself at home with just a phone, then retest and watch your number move. - Post your numbers and your questions. Everyone here is starting somewhere. Your first step: introduce yourself below. Tell us your first name, where you're from, and one thing you want your body to do better a year from now. You don't have to do it all. Just don't do nothing. Nicole When you want the full program, it lives here: Keep Your Muscle
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The natural math of muscle after 40 (and how we change it)
Most people assume feeling weaker or stiffer as we age is just "part of getting older." Here is what the clinical data actually tells us: In our 40s: We naturally lose roughly 1% of our strength every single year. In our 50s: That loss increases to 2% per year. Past 60: It accelerates to 3% or more annually. If you're also dropping weight rapidly—whether through calorie restriction or tools like GLP-1 medications—up to 30% to 40% of the scale drop can come directly from lean muscle mass if you aren't actively protecting it. Muscle isn't just about how you look; it’s your metabolic engine and the natural armor protecting your joints, spine, and posture. Doing nothing isn't staying the same—it’s an automatic slide downward. The good news? Your muscles and nervous system retain the ability to adapt and build at any age when given the right mechanical signal. Have you noticed your body shifting, or are you currently navigating rapid weight changes? Where are you starting from?
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3d •
Ready for more? Keep Your Muscle is open
This group gets you started: the home tests and two tips a week. Keep Your Muscle is the full program. The six-week program, a weekly live call with me, and people doing the same work. October 12 to 25, founding members get $99 a month locked for life, a weekly on-track call with me for every week of the program, and a free 1-on-1. See what's inside: Keep Your Muscle Nicole
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On a GLP-1? Up to 40% of the weight lost can be muscle. Free home tests and weekly tips to keep your strength after 40.
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