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15d • Gems
Visibility Sprint Day 3: Show that you Understand Them
Why this matters to prospective clients:
Before people trust your solution, they need to feel that you understand their experience.
If your content jumps too quickly into tips, advice or motivation, prospective clients may not feel fully seen.
Today’s reflection prompt:
Where might you be moving too quickly into advice before your prospective client feels understood?Consider whether your content gives enough space to the complexity of what they are experiencing.
Today’s action:
Write one client-recognition post using this structure:
You might be experiencing…
What makes this hard is…
What people often misunderstand is…
This does not mean…
It may mean…
The goal is not to fix the problem immediately. The goal is to show depth of understanding.
Here is an EXAMPLE post using this structure that I will share with my audience:
You might be experiencing a sense that the coaching tools you already have are helpful, but they only take the conversation so far.
You may be able to help your clients set goals, reflect on what they want, explore options and take action… but then you notice something deeper showing up.
The same patterns repeat.
The same fears come back.
The client knows what they “should” do but still does not do it.
They understand the goal logically, but something underneath keeps pulling them back into the old identity, belief or behaviour.
What makes this hard is that, as a coach, you genuinely want to help and it can feel frustrating when the conversation stays at the surface, even when you know there is more going on.
You might find yourself wanting to give advice, offer another strategy, suggest a practical action step, or reassure the client that they are capable.
You step out of your role as a coach and lean more into consulting or therapy because if only they could do or feel this one thing you just know that they will be able to move forward. 😉
But sometimes, the client does not need another action step yet. They need support to understand what is happening beneath the action.
What people often misunderstand is that mindset coaching is not about being more positive, more motivated or more disciplined.
It is about understanding the beliefs, values, emotional patterns, protective strategies and unconscious drivers that shape how a person thinks, feels and acts.
This does not mean traditional coaching techniques are wrong or ineffective.
They are valuable. They create structure, awareness and forward movement.
It may mean that you are ready to expand your coaching skillset so you can work more confidently with the deeper layers of change not by telling clients what to do, but by helping them understand and shift the patterns that have been keeping them stuck.
YOUR TURN
Optional share in the comments: Share the opening line of your client-recognition post - or for a stretch, post it and share a shot of the post or a link to the post so we can see it and celebrate you.
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Visibility Sprint Day 3: Show that you Understand Them
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