It’s called ‘microhooks’
Micro hooks allow for increased watch time and engagement.
In the fast-paced world of social media, attention spans are short.
So how do you retain attention? (microhook)
By using microhooks like the one above ^
I’d suggest using them every 5-10 seconds to keep your audience engaged and watching the entire video.
So next time you script out your video, make sure to use microhooks in between.
And to make your life easier, here's a document breaking down how to use microhooks in your video to increase engagement and watch time - and there's a free AI tool at the end :)