Why social media isn't actually free · Max Business School™

Aathraey Shrikanth

3h • General discussion

Why social media isn't actually free

Social media is free because YOU'RE the product.

Let me say that again.

YOU. ARE. THE. PRODUCT.

I recently heard this quote and it messed me up, bro:

"Social media is free because you pay with your time."

It's called the attention economy, bro.

Every second you spend scrolling is a second you'll never get to use for something that actually matters... building your physique, developing skills, looking to the future.

Instead of doing what really matters, we waste our time.

In fact, it's worse.

It's not just that we give away our time for free... but we're giving it to billionaires.

We give away our precious life to billionaires who are getting richer while you're getting weaker, dumber, and distracted.

We live in an attention economy, bro... and you're losing.

Every time you open TikTok, Instagram, YouTube Shorts... it's not just "a quick break."

It's the equivalent of you looking at these entrepreneurs, holding your hands out and saying, "Here's my life... you can have all you want."

It honestly sounds disgusting to me. It hurts me to think that people in this world would ruin lives for money.

But it's just another part of life, I guess.

These apps are engineered to steal your attention. The smartest engineers, psychologists, researchers, are getting paid HUNDREDS OF THOUSANDS, working around the clock to find out how they can manipulate you.

And guess what, bro?

THEY'RE. FUCKING. WINNING.

They're winning... and we're still here saying "oh I'll just set screentime limits."

BRO DO YOU NOT REALIZE THAT SCREENTIMES LIMITS WERE CREATED BY THESE ENTREPRENEURS THEMSELVES???

It's like a doctor gives you a fucking disease and then says, here's the cure. But this cure literally keeps you barely alive, so you keep having to see the doctor for treatment, so you keep having to pay.

It's fucking brutal, bro.

So listen, bro. If you're still stuck scrolling, doing bad habits, a little screentime limit ain't gonna do shit.

YOU have to take control. YOU have to change your mindset. YOU have to be the one to take back control of your life.

So here's my point bro, and the solution I'm about to give you.

If you're still gonna try using external solutions, you're fucked bro.

The answer is within us... specifically, our mind.

You need to regain control of it. You need to fight your limbic system (the emotional aspect of your brain), and start feeding your PFC (prefrontal cortex, rational part of your brain).

This is the only way you can win in this attention economy: through your mindset.

Leverage your biology to improve your mental health bro. That's the solution.

Not time limits. Not app blockers. Not locked boxes.

Self-image. Discipline. And willpower, bro.

Use your biology to improve those 3, and you'll make it out, bro.

And you do this with a concept I like to call: health-based productivity.

Listen, bro. Your time is the most valuable thing you have.

Don't treat it like it's worthless.

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