Tech and tools: all-in-one vs. combo approach?

Hi all! I'm a 1:1 coach who's just finishing up my first small group programme (coaching + Vimeo links of content). I was all ready to uplevel and jump in investing with Kajabi as joint course host and CRM... and then I discovered Mariah.

So I'm rethinking everything and also now feeling more confident to launch a community (which my former business coach would always say not to do until you had made $100k 1:1). I'm thinking of launching my community on Skool, but here's the thing that's slowing me down...

Kajabi seemed like a nice, neat all in one solution for my woes. Combine emailing and CRM with course hosting and replace my shitty website. But when I look at Mariah's tech recommendations, there are so many it makes my head spin.

So my question is, what are the benefit of having ConvertKit, SamCart, Air Table, Skool etc. all separate instead of all-in-one? As a newbie to this world am I better just going for an all-in-one? I appreciate Kajabi might not do all of this, I'm yet to get to grips with any of these.

Any thoughts appreciated!

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