1d • Tips & Resources💡
matrics like high CTR, low CPC, adds to cart etc,
These objects only depends on What objective are you actually running and what is the campaign optimised for?
High CTR,
low CPC
and plenty of add to carts
usually means the ads are interesting,
but Meta will only give you what you ask for.
If you’re not optimising for purchases,
it’s very good at finding people
who love clicking and browsing.
If you’re judging ads after a day or two,
especially on lower budgets,
you’re basically reading tea leaves.
6
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matrics like high CTR, low CPC, adds to cart etc,
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