2d • Advice Needed 🙋♂️
Looking for meta ads advise
Salam alykom, hope everyone doing good.
I run ads for dental supply stores targeting dentists. Our sales happen through Messenger (no website/online payments). Since dentists already know these products, we use simple product images, the goal is maximum visibility to dentists so they message us when they need supplies.
Before Andromeda, Sales campaigns worked great with an LLA of 3%. Now, delivery has dropped significantly because the algorithm narrows targeting instead of showing ads broadly to our dentist audience.
Is there a campaign objective or strategy that works better for B2B broad reach under Andromeda? We need visibility more than hyper-targeted optimization, it's not really optinal for us to make lots of creatives for each product, there are a lot of products and some product's don't have many angles tbh.
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Looking for meta ads advise
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