Are you wondering which Google ad option works best for your business? Letβs break it down:
πΉ Local Service Ads (LSA)
- Best for: Local businesses that want to appear at the top of Google search results when customers search for services like plumbing, roofing, or law.
- Key benefits: Only pay for leads, not clicks. Ads are hyper-targeted to your local area, and you can display your Google Guaranteed badge for added credibility.
- Perfect for: Service-based businesses aiming for direct leads from nearby customers.
πΉ Traditional Google Ads
- Best for: Businesses that want to target a broader audience, including online shoppers, or those offering products.
- Key benefits: You can target specific keywords across the web, create more detailed ads, and control your bidding strategy. The flexibility is huge!
- Perfect for: E-commerce, retail, or businesses with a broader service area.
π€ Which is better for YOU? Drop a comment below! π