Post (1/2)
I reached a stage where manual prospecting didn’t make much sense anymore.
I would get about 4 leads per hour when I did things the old-school way. Google Maps, Excel spreadsheets, figuring out whether the company was worth messaging to.
Now, I have built a process for handling the workflow part.
Currently, my workflow:
- Extracts companies from Google Maps
- checks their website data
- scores them based on fit
- prepares the next step automatically
What I understood is that many processes in lead generation aren’t difficult because the act of reaching out to people is difficult; they’re difficult because the underlying process is a mess.
Working on optimizing it, but I will split the entire build process into 8 posts and talk about how things are coming along.