The OpenClaw Hype Is Real. Here's Why I'm Ignoring It.

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Every 3–6 months, something drops in AI that sends everyone scrambling. OpenClaw is the latest — and this time, the signal is real.

ClawHub — the new marketplace built on top of the OpenClaw platform — lets anyone build lightweight AI skills, list them for distribution, and charge a subscription. Think of it like an App Store for AI tools. The barrier to building software just collapsed. That's a legitimate shift.

But here's what I told my team at Morningside: we're not changing a thing.

Because the tech moves — but the people don't. Tens of millions of businesses still can't identify their best AI use cases, still can't build the systems, and still can't get their teams to actually use them. That problem didn't go anywhere. It's only growing.

Here's what I break down in my latest video:

Why ClawHub is being called AI's "App Store moment" — and why the comparison actually holds this time
The specific play turning simple backend tools into recurring revenue without a traditional product
Why most people chasing this platform will get eaten alive by faster, more technical builders
The reason agencies that audit, build, and train become more valuable with every new wave — not less
What "building on rock vs. sand" actually looks like when you're running a real AI business

Watch the full breakdown here: https://youtu.be/RXBjzT8gQ2g

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The OpenClaw Hype Is Real. Here's Why I'm Ignoring It.