He had a client meeting - bakery business looking at AI solutions. The night before, we had a call to talk through their requirements and plan the discovery. He was expecting to go into that meeting with notes and a conversation framework.
I stayed up until 4am and sent him three working demos instead.
- QR code 1: WhatsApp link where customers can place orders and ask questions - RAG system behind it trained on the client's products, pricing, and order process.
- QR code 2: Voice agent - customer fills in details, gets an AI callback.
- QR code 3: Live dashboard showing all interactions and orders in real time.
By morning he had scannable, testable, working prototypes to put in front of the client. Not a pitch deck. Not a "here's what we could build." Actual proof.
The client loved it. Hence "you are a beast" at 10:42am.
I still don't know if this closes. I'm not getting ahead of myself. But this is what I've learned about being the builder in a partnership - if you can produce something tangible within reason, do it. Don't save your effort for after the contract is signed. A working demo removes doubt faster than any slide ever will.
Granted, you are delivering but you are also making your partner look incredible in front of their client. That's what keeps deals moving and partnerships strong.
Was 4am excessive? Maybe. But I wanted to leave nothing to chance and nothing to the imagination. That's my job in this.