1d • General discussion
The Trojan Opener
You can't lead with a sales pitch anymore. Whatever wording you're using, people nowadays can spot a sales pitch from a mile away.
We're going to use a trojan opener to get your prospects to reply to you. That's a message that doesn't trigger their sales alarm and has something to do with what their doing business wise.
"Hey, quick question" or "hey, have a question for you" are the most common trojan openers in the book.
Every one and their mom knows you'll send a sales pitch right after that message.
We have to use new ones. A generic good one is "Yo bro", that one doesn't trigger the sales alarm of people.
A better one to use is a question that has something to do with the service of your prospect.
For example (coaches): "Hey Name, you also work remote?"
(agencies): "Yo Name, you still running your XOFFER?"
Let me know your trojan openers down bellow and I'll go over them.
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The Trojan Opener
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