Your word matters more than your goals
Happy New Year.
Everyone's setting goals right now.
"I'm going to average 15 points."
"I'm going to make varsity."
"I'm going to get a scholarship."
Cool. Write them down.
But here's what actually matters:
Your word.
Not your goal. Your word.
The one thing you're going to embody every single day for the next 365 days.
Mine is FOCUS.
Not because I need more goals.
Because I need to stop letting distractions, noise, and random opportunities pull me away from what actually moves the needle.
Focus means:
Saying no to things that don't serve the mission.
Doing fewer things better.
Building depth, not width.
Here's the truth:
Goals are easy to set. Everyone has them.
But your word? That's your filter.
It's how you make decisions when things get messy.
It's what keeps you from chasing every shiny object that pops up.
It's what separates the players who get results from the ones who stay busy.
So here's the question:
What's your word for 2025?
Not your goal. Your word.
The standard you're holding yourself to. The filter for every decision. The identity you're stepping into.
Drop it in the comments.
Let's see what we're all building toward this year.
Stay focused,
Tyler
P.S. If you can't pick a word, you're probably not clear on what you actually want. And that's the real problem.
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Tyler Matthews
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Your word matters more than your goals
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