Oct 8 • General discussion
Grounding and Growth Cycles
Every coaching business moves through cycles.
There are moments of rapid expansion when clients seem to find you easily, opportunities multiply, and your calendar fills.
And there are quieter stretches where growth slows down, inquiries soften, and you may even wonder if something has gone wrong.
It’s tempting to see the fast seasons as “success” and the slower ones as “setbacks,” but in truth, both are essential parts of building something sustainable.
Grounding helps us navigate these cycles with steadiness. When you’re rooted in your own values and rhythms, you don’t cling to the highs as proof of worth, and you don’t spiral in the lows as evidence of failure.
You begin to see growth as something organic, like a tree: branches stretch outward, then energy pulls back inward to strengthen the roots. Both are needed. Without its roots the tree topples. Without reaching, it never fulfills its purpose.
For coaches, this perspective changes how you view your business. Instead of pushing harder in the slow times or grasping for control in the busy ones, you can meet each season with curiosity.
Notice what your business is teaching you, what your energy needs, and what your clients are showing you.
Grounding makes space for patience, and patience gives you the resilience to stay with your work long enough to see the long arc of growth unfold.
When you think about your own coaching practice, what season are you in right now, and how might grounding help you honor it instead of resisting it?
Much love - Jules xx
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Grounding and Growth Cycles
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