📌 ACTION STEP (Post in the Community) Answer these: 1. My 3–5 brand voice words: motivated, empowered, safe, informed 2. The core energy I want my audience to feel: motivated and empowered 3. One sentence describing my signature vibe: honest and motivational 4. What makes my voice different from others: I’ve experienced addiction and want to help others in a different way than just getting my degree

Answer these questions and post your answers in the community: 1. What parts of your story make you relatable? Addiction/recovery I’m a girl mom 2. What 3 things do you know that others could learn from? My experience with addiction and lack of awareness 3. What is ONE way your energy is different from other creators? I’m an addict in recovery not just some one who studies addiction 4. What identity do you want people to feel when they land on your profile? Safe, real, raw, encouraging

📌 ACTION STEP (Quick Homework) Look at your last 9 posts and categorize each one: - Value - Vibe - Voyeurism - 1-voyeurism 2-vouyerism 3-vibe 4-vibe 5-value 6-value 7-value 8-vouyerism 9-voyuerism Then answer: 1. Which one do I naturally lean toward? Voyuerism 2. Which one am I missing? None but I need more vibe 3. How can I combine two or all three in my next post? Watch me rebuild my life with with value and personality

Look at your last 6 posts and answer: 1. Which emotion does my content trigger? Real, raw, honest, sadness, funny, struggling 2. Does the first 1–2 seconds stop the scroll? Some yes some no 3. Which trigger does each post hit: value, vibe, or voyeurism? Mostly value some voyeurism 4. Which posts made people feel something—and which didn’t? The post about me being sick made ppl feel empathy, the post of my 30 day growth showed proof of my expertise the post asking for help stopped the scroll but I got no feedback

I have been asked by a few people recently why I often say just one word, "Nice," in response to many comments. I felt I should share its origins with you: It began when I was fairly young, maybe 10 years old or so. My father started teaching me logic; not in long boring lessons, but in little thing he said and did, or did not do. One of those was most annoying to my little self. That thing would be when sitting at the dinner table and I would say, "Can you reach the butter?" and my father would reach out his hand close to the butter and respond, "Yes. Just." For a few years it was bothersome to say the least. It took me until nearly 14 to figure out what was going on and another 2 years to build up the courage to do what I began planning just after my 14th birthday. My father's boss and his wife had been included in a group of about 12 at a dinner party at our house. After dinner people were mingling in the living room and out on the veranda over coffee. I wondered by the veranda and my father spotted me. "Son," he called out, catching my attention. As he handed me his cup and saucer, he said, "Would you heat this up for me?" and looked at his boss. "No, I'm fine," his boss said. I took my father's cup and saucer out to the kitchen, filled the cup with coffee and then held it with an oven mitt over the stove burner until the cup was hot and the coffee nearly boiling. I placed the cup on the still room temperature saucer, took it back to the veranda, and handed it to my father. Still in conversation with his boss, he took hold of the saucer in one hand and reached absent-mindedly for the cup. The loud yelp caused a look of surprise on everyone's faces and I am sure they were expecting me to get a loud scolding. I certainly was. My dad calmly stooped down and picked up the now empty cup and saucer, stood up, look sternly at me and paused for a painful moment of silence and then said, "Nice." Since that day, that single word has been the greatest expression of praise I could bestow on anyone.