I’m at the Skool games rn But ALSO today drops our 10k member surprise We released a lofi album To go with the content we make this year Shoutout @Maximus Meadowcroft for the inspo Enjoy :) https://open.spotify.com/album/2EMBzJcOnnD4aqBXzLOlpI?si=PH23_zDqQx6LCU87eDZ9CA

Hey, I’m Jo, my fav colour is Azure blue like the 🦋 fav Pokémon is Eevee because Eevee's "power" is its vast potential and ability to adapt to any situation or environment through evolution ✨ and my Skool challenge is to set up my community combining Bellydance, eft and hypnosis for a well-being hub to collectively help raise the vibration of this wonderful 🌎✨🦋🦋🦋

Growing a Classical Music Festival to 10K Followers Using Archive Footage Norfolk Chamber Music Festival had decades of performances sitting in a Google Drive. Zero online presence. I helped them reach 10K followers using content they already owned. The Situation: They had: - Years of recorded performances - World-class musicians - Rare compositions - Beautiful venue shots But no one was seeing it. The Strategy: We didn't create new content. We repurposed what existed. The Process: 1. Pulled best performances from archive 2. Cut into 30-60 second clips 3. Optimized for YouTube Shorts 4. Posted consistently for 6 months The Focus: - Lesser-known composers (niche appeal) - Exceptional performances (quality signal) - Educational context (building authority) The Results: - 10,000+ YouTube subscribers - Brought attention to underappreciated composers - Increased brand recognition - Festival attendance grew The ROI: Zero production cost. Just strategic editing of existing assets. The Insight: Most organizations sit on YEARS of valuable content. They just don't know how to repurpose it for today's platforms. The Lesson: You don't need to create more. You need to share what you have strategically. If a classical music festival can grow to 10K using archive footage, you can grow using content you've already created. What's sitting in your archive right now?