Lately, I’ve been thinking about how much we beat ourselves up trying to be productive like machines. As a doctor, I always see people frustrated because they can't follow a rigid system, feeling like they "failed," when in reality, our brains just have a different operating system. Quick fact: the ADHD brain doesn't care about what's "important" or about "consequences" in the usual way. It sparks with Interest, Novelty, or Urgency. That’s why when we are passionate about an idea, we hit that hyperfocus mode where we are unstoppable, filming or editing for hours. But if a task is boring... the brain simply doesn't "start." It’s not a lack of willpower; it’s pure chemistry. I'm leaving you this video, which is a game-changer to understand why the "easiest" things are sometimes the hardest to start: 🎥 http://www.youtube.com/watch?v=Uo08uS904Rg I’m currently building Kusi in the carnival of the mind (new ebook), a project to talk about these topics in a more human and real way. Tell me I'm not the only one who only performs when the topic is exciting or when the deadline is literally on fire! 🔥👇

I absolutely love that movie. And it's not so much the movie, it's how it reminds me of how community works. It takes someone to create the container and the theme. And then a few die hards to keep coming back and keep the party going. Once everyone knows there's a party consistently and knows when to show up and that there will always be value for them, whether it’s good convo or connection or just being seen, they look forward to it each week and tell their friends. 🎊🎉🪅