Sep 30 • Blog
The Video You're Not Making
Every real estate agent knows they should be making videos. But most don't.
Not because they lack a camera. Everyone has a camera. They're waiting for "perfect".
Here's what matters though: someone in your city just searched "best neighborhoods for families" on YouTube. They didn't find you.
The Choice:
Spend six months planning the perfect video strategy. Or spend six minutes today answering one question your clients always ask. That question is your first video.
What Works:
When they don't know you: Answer their 2am Google search.
When they're comparing: Show homes as stories, not spreadsheets.
When they're deciding: Create testimonials. Let past clients explain why they chose you.
When they're signing: Send a personal thank you video.
After closing: Don't disappear. Another video in six months. Then another.
The Truth:
Agents winning with video aren't making perfect productions. They're making Tuesday videos. Consistently.
Your phone is in your pocket. Your next client is searching. Make the video.
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The Video You're Not Making
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