Liven it up
Sometimes we need to post details that fall more under the "housekeeping" category for our various types of business ventures. We might be repeating a deadline for our networking event or we might need to, yet again, stress the importance of not parking in the neighbor's lot.
Think about how you can liven up that information to not only make it more interesting but more effective and likely to stick. Typically this will include a visual to make it really stick--maybe a funny video skit about registering at the last minute, or a gif of a car being towed.
Brands of all sizes do this regularly to keep their audience engaged and absorb even their 'housekeeping' notes. As a sports fan, it always gets my attention when the mascots make the video reminding people the game is home or away or for the 10,000th time you can't bring glass bottles... Share in the comments if you've seen a brand post lately that put some fun in their more 'basic' posts!
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Sarah Hann
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Liven it up
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