1️⃣ Emotion
This will kill you.
As business owners, we want to make clear, educated decisions based on current and expected conditions.
If you’re upset, sad, angry, or depressed — do not make decisions until those emotions have subsided.
You can’t make a good decision while acting irrationally.
2️⃣ Desperation
Emotion will kill you, but desperation will bury you.
I’ve fallen for this trap many times — it often disguises itself as a “once-in-a-lifetime investment” or a “you’ll never see this again” opportunity.
All lies.
Never make an important, business-altering decision on someone else’s timeline. From my experience, every time I made a decision out of desperation, it was the wrong one.
When you’re desperate, emotion is usually right behind it.
You may miss out on a few opportunities — that’s fine.
Keep your sanity.
You’ll win more often than not by thinking from a clear, grounded mind.