Most animators price by the hour or day rate.
Here's why that's leaving money on the table:
When you charge hourly, you're penalized for getting faster.
The better you get, the less you earn per project.
**Better approach: Value-based pricing**
Price based on what the project is worth to the client, not how long it takes you.
Example:
- A 30-second product explainer might take you 3 days
- But it could generate €50K in sales for the client
- Charging €500/day = €1,500
- Charging based on value = €3,000-5,000
You're delivering the same outcome. The only difference is how you frame the price.
I'll cover this in Module 6 of the course.
But wanted to share this now because it's the fastest way to increase your income.
Questions?
Drop them below.👇