Beyond the Ribbon - Symbolism & Commercialism in Women’s Health - Part 1
How it Started vs. What it Became - We'll discuss this in our next post.
The original intention of women-led health advocacy was empowerment
“Let’s educate, prevent, and create actual change.”
But corporate marketers saw something else -
“Women care deeply… and they buy.”
And just like that, women’s health became a brand.
  • Pink packaging.
  • Charity tie-ins.
  • Products “for the cause.”
Some with little transparency about where funds truly go…and some ironically linked to the very issue they claim to help.
This may challenge some of your beliefs about the Pink Movement.
It's an emotion tied topic by "Industry" design. Stay open to new information.
“The mind is like a parachute — it only works when it’s open.”
Interested in knowing how it all started?
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Rheece Hartte
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Beyond the Ribbon - Symbolism & Commercialism in Women’s Health - Part 1
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