The step most FBA sellers skip (and regret later)
Most failed products don’t fail because the seller was “unlucky.” They fail because the seller never slowed down to understand what buyers actually want.
Here’s a simple exercise that can change your next launch:
  • Open the reviews of the top products in your niche.
  • Read the 1–3 star reviews only.
  • Circle every complaint that repeats.
Those repeating complaints? That’s your roadmap.
Fix even ONE of those problems better than everyone else… and you’re no longer guessing.
Now tell me this:
👉 When you check reviews, what do you usually discover first?
A) Buyers hate the quality
B) Buyers say it’s overpriced
C) Buyers want features that aren’t there
Drop your answer in the comments. I’m curious what you’re seeing.
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Michael Elliott
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The step most FBA sellers skip (and regret later)
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