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Nov 5 • 😺 Skool
Skoolers Leaderboards and Leveling Up
It's not something I'm actively chasing, a Leaderboard ranking
Then I though about how many community owners are in Skoolers
It is rather wonderful though to think about being #38 out of 189.7k members 🤯
Check yours here: https://www.skool.com/skoolers/-/leaderboards
That got me thinking about why some community owners push so hard to climb the leaderboard.
Is it only ego? Or is there more to it?
I've seen the current top 3 of all time rise and many fall since February of 2024
Here’s what I’ve noticed.
There's a psychology of the leaderboard 🤔
Leaderboards do more than make progress visible.
They tap into our natural drive to improve, to see our efforts pay off.
When used well, they create joyful celebration instead of competition.
People post, comment, and share more because they can see their participation moving the needle.
Recognition matters. It’s not just about being seen.
It’s about feeling like you belong and that your voice has weight.
People love to feel seen, heard, and valued.
There is strategy behind the chase and rapid rise tactics 🧐
For newer owners without established expertise, a high leaderboard rank is more than a bragging point. It can add validation and signal credibility by recognizing engagement.
And of course, when your community looks active, it attracts new members.
More activity builds more trust, which helps growth and retention.
So while it can stroke the ego, it’s also smart business.
There’s a risk, though, a fine line. 🧐
When the focus shifts to points instead of purpose, conversations can lose depth.
Gimmicks and engineered engagement arise.
People start posting for likes instead of being authentic or creating value.
The best communities I’ve seen use the leaderboard as a tool, not a trophy.
It’s there to celebrate participation, not rank members good or bad.
While climbing the leaderboard feels fun, that’s not the real goal.
The real win is building a culture where people want to engage even when nobody’s keeping score.
🏆 Connection over competition.
That’s what community building on Skool is really about.
If you're a group owner, SHARE 🗨️ are you/how are you actively rewarding Leaderboard leaders?
❓How about you? Do you actively follow your leaderboard standing? 👇 answer poll 👀
pushing to level up
notice and stay aware
get surprised by my next level
really couldn't care either way
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Skoolers Leaderboards and Leveling Up
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