Write something
Pinned
Aug 23 •
About Yourself….
Please tell the community a little about your business background, experience in this industry and other industries, and a little about your current rental business. And 1-2 of the hardest lessons you have learned since being in the rental game. Let me start. I started in the rental industry back in 2010 turning wrenches as a make-ready and repair tech. Fourteen years later, in 2024, I opened my own location after working my way up to CEO of the very same business I started with. By starting at the bottom and working my way through nearly every role, I got to see this business from every angle; the shop, the counter, the trucks, the office. At every step, I learned hard lessons, built systems, and figured out what actually works. Some of the toughest lessons I’ve learned so far: 1. The customer isn’t always right. Sometimes the smartest thing you can do is fire them. 2. Even if you know the path forward, guiding the team to find it themselves makes it their idea and they’ll own it. 3. It’s rarely the customer’s fault when equipment is damaged… except that it almost always is. 🤣
Pinned
Aug 23 •
👋 Welcome to Equipment Rental Mastery! Start Here.
You’ve just joined a community built by rental business owners, for rental business owners. Our mission is simple: when one of us wins, we all win.This is a mastermind-style community where we share real-world experience & the systems, processes, lessons, and hard-earned wins that actually help rental businesses grow. 🛑 What this community is NOT: - A place for theory or untested ideas - A spot for spam or self-promotion - A group where you’re left grinding alone ✅ What this community IS: - Business owners helping business owners succeed - Sharing tested systems, processes, and tips that actually work - A place to overcome challenges faster and accelerate your growth 🚀 Your First Step 👉 Introduce yourself in the comments below: - Your name & business name - Where you’re located - What kind of equipment you rent - Your biggest current challenge or goal This will help us all connect and start supporting each other right away. Welcome to Equipment Rental Mastery. Thanks for being here, now let’s build something great together. 💪
Nov 4 •
Intro & Thoughts
Greetings everyone, my name is John Touchet and I am currently managing our equipment rental company located in Maurice, Louisiana. A little brief background, we have 5 sister companies all in one building that have been in operation from 25 years, 15 years, all the way down to 2 years. Point of me saying this is that we have been well known throughout our community with mainly only 1 of our 6 companies throughout time and that is our Tire and Service operation that has been in business for 25 years. To cut this short my meaning of this post is to get ideas of how you guys are not only marketing your Rental Equipment, but also putting your name out there right in front of your costumer base? Extra Info: We just made 8 months in business with our rental equipment. Starting out at the beginning of March 2025, my father in law had a goal of wanting this company to just generate 10k per month for the first year. I managed to exceed that goal by doubling it the last 4 months of operation and still feel like I had too much equipment laying around on certain weeks. We are in a heavy travel zone with the perfect location in between two bigger cities. Our competition is 20-25 minutes North and 10 minutes South from us and from what we have heard from our local homeowners and few contractors, is that the way we are running this business and the shape our equipment is in, is by far more advanced and smoother than our competitors. With that I understand that we are young and still have a lot to improve on with the way we operate and advertise, but I also feel like my fleet is not big enough to chase down contractors as they like monthly rentals with a lot of equipment. Maybe I am looking too far out the box and need to zone in on something different, but definitely open for any ideas you guys have to get more leads coming through. It's our first time going through winter and it hasn't even really started yet and our leads have took a huge plato and I am hardly renting out anything last 2 weeks. Thanks
0
0
Oct 24 •
Pareto Principe
If 80% of my revenue comes from 20% of my rental items should I get rid of 80% of my fleet?
1-25 of 25
skool.com/equipment-rental-mastery
👉 THE community for local rental operators ready to master growth, systems, and profits.
Powered by