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Kickstart 2026
We all know the stats about New Year’s resolutions—most of them are gone by the third week of Jan. 😅 That’s why when the team at UKCPD told me about their new campaign, I wanted to help them spread the word. They are running a Kickstart 2026 – Super January Challenge. It’s a 4-week coaching programme designed to help you actually stick to your goals rather than just hoping for the best. I’m partnering with them to promote this because I know how valuable that extra bit of accountability can be. They’ve got live coaching, a buddy system, and a really supportive community setup. If you fancy a bit of structure to start your year, they are hosting a launch webinar this week to explain how it all works. Link is below if you want to take a look: https://streamyard.com/watch/NKPV2q4iacxp
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Focus on 1️⃣ message
Stop cramming your newsletters. One message. One CTA. That’s the game. 👇 I learned this the hard way back when I was running MailNinja. I’d try to squeeze 3 ideas, 2 offers and a “quick update” into one email… then wonder why engagement tanked. Truth is: every extra idea you add dilutes the one thing you actually want people to do. Here’s the rule I teach inside GrowthKit: → One problem → One solution → One CTA That’s it. No more. If you’ve got more to say, brilliant — that’s tomorrow’s email. And the next one. More emails = more touchpoints = more sales. It’s how you compound attention. Keep it simple. Keep it focused. Keep it moving. ✉️⚡️ What’s the ONE message your next email needs to deliver?
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Focus on 1️⃣ message
two quick ways to slash your monthly email marketing bill
Ever looked at your email bill and thought… why am I paying for people who don’t even open my emails? 😅 I used to do the same. Back when my list hit 26,000 subs, I thought bigger = better. Turns out, bigger = expensive. Two moves changed everything for me. First, I switched platforms. Most founders stick with Mailchimp because they think moving is painful. It isn’t. Export CSV, import to Kit, rebuild tags and automations, done in a day. And Kit now gives you up to 10,000 subscribers for free. Unlimited sends. Zero cost. Wild. Second, I trimmed the dead wood. Anyone who hadn’t opened in 90 days? Gone. I took my list from 26,000 down to 7,000. And my open rate jumped to nearly 80%. Click rate? 60%. That’s what happens when you only keep the people who actually care. Two wins: → You slash your monthly bill → Your deliverability skyrockets (because unengaged subs quietly kill it) If you’re still paying for people who haven’t opened your last 10 emails… maybe it’s time to let them go 💀📬 Curious: how often do you cleanse your list? And would a free 10k plan tempt you to switch platforms?
two quick ways to slash your monthly email marketing bill
... we're back!
Sooo.... long story, won't bore you with it. BUT in short, GrowthKit is back on Skool. Ask me anything.
... we're back!
Tools & Tips: Build Sites & Apps with AI
Hey all, Doug allowed me to share a sneak peek of our new Tooltester Newsletter. It highlights the coolest new tools that will help you grow your business. Let's jump right in: Lovable (AI Coding) Lovable is like magic for an impatient individual like me. You write a quick prompt like “Build me a personal website for my digital consultancy business with the following details...” and within minutes, you've got a draft ready to tweak. I tested it one morning, and it had something (very decent) drafted before I even finished grinding my morning coffee beans ☕. Other platforms like Cursor or Claude Code handle complex projects better, but Lovable is by far the easiest to use. It can be used to build all kinds of mini-projects, landing pages, business calculators, you name it. Robert, at our sister site EmailTooltester, used it to build a ​smart travel suggestion app​ that picks destinations based on your home currency. I can’t wait to see how far this can go. 🔁 Alternative to: Cursor, Firebase and Claude Code Visit 👉 lovable.dev 💰 From $25 a month | Free plan available Uizard (AI Design) I don't have an eye for web design. Layouts and proportions just stress me out. So when I needed a homepage for my YouTube channel, I gave Uizard a prompt and let the AI do the rest. It came back with a solid first wireframe, and from there, I just dragged and dropped to tweak things, or asked the AI assistant for help. You can even sketch something on paper, or upload a screenshot of a site you like, and Uizard will replicate the structure / design for you. It also comes with loads of templates like landing pages, mobile apps, SaaS dashboards, and startup pitch decks, all ready to remix. 🔁 Alternative to: Figma, Canva, Framer or Adobe XD Visit 👉 ​uizard.io 💰 From $12 | Free plan available ⚡This Week’s Productivity Hack I run a YouTube channel (too embarrassed to share the link, sorry), and one thing I make a lot of are: thumbnails. Lately, I’ve been using AI to generate images of myself doing... stuff. Bit weird, yes, but also kind of addictive.
Tools & Tips: Build Sites & Apps with AI
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