My welcome sequence 👋
Here’s how I structure my welcome sequence:
  • Email 1: Immediate. “Hey [First Name], here’s the thing you asked for. Oh, and welcome!” 
  • Email 2: Two hours later. “Hi, I’m Doug. Here’s why I’m not a random bloke in your inbox.” 
  • Email 3: Next day. “Let’s connect on LinkedIn. I promise I’m not weird.” 
  • Email 4: Two days later. “Here’s some of my best stuff. No pressure, just value.” 
  • Email 5: Three days later. A soft sell. “Fancy this exclusive thing? It’s a no-brainer.” 
The key?
Build trust first.
Sell later.
Oh, and don’t let your welcome sequence gather dust.
Keep it fresh.
Update it with new content, offers, or wins.
What’s your welcome sequence look like?
Share it below.
Let’s swap notes. 👇
P.S. If you’re still sending “BUY NOW” as your first email, we need to chat. 🫣
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Doug Dennison
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My welcome sequence 👋
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