30-DAY CHALLENGE: Hit Your Protein Target Every Day
This is the highest-leverage nutrition challenge we run. One month. One metric. Every day. YOUR TARGET: 0.8g of protein per lb of your target bodyweight. If you want to weigh 170 lbs, hit 136g protein every day for 30 days. HOW TO TRACK: Use an app (Cronometer, MyFitnessPal) or count manually. High-protein foods cheat sheet: 4oz chicken = 35g, 4oz salmon = 28g, 3 eggs = 18g, 1 cup Greek yogurt = 17-25g, 1/2 cup cottage cheese = 14g, 1 scoop protein powder = 20-25g. WHY THIS CHALLENGE: Most people find that consistently hitting protein targets is harder than expected for the first 1-2 weeks. After that, they've reorganized their meals around protein and the behavior is largely automatic. That's the goal. POST BELOW: Your target weight and daily protein goal. Then check in every 7 days with your hit rate (how many of the last 7 days did you hit your target?). This challenge works because it measures one variable that most people underestimate, it's quantifiable, and it's the nutritional intervention with the most evidence behind it. Start today. Post your target.