I’m building this space community first — not a paywall, not pressure, not perfection. Since I’m just getting settled here, I’m only charging per video right now, not monthly. That way you can jump in, learn, and vibe with us while the content library grows. This isn’t another “watch me demo the same formulas you’ve already seen” space 😴 This is real-world problem solving, creative thinking, and learning how to think like a master stylist. 💡 Got a color issue keeping you up at night? 💡 A client result that went sideways? 💡 A formula that worked on paper but not on hair? Bring it. Post it. Let’s break it down together. This community works best when: You ask questions You share wins AND mess-ups You engage in conversations You invite your stylist friends who want to grow (no egos allowed 😉) If you know someone who’s hungry to level up, send them this way. The more minds in the room, the better the conversations — and the better we all get. This is a safe space to learn, experiment, and build confidence. Let’s make this fun, supportive, and wildly valuable. Drop a comment and tell us: 👉 Where you’re from 👉 What you’re struggling with most behind the chair Welcome to Driven By Beauty — let’s grow together 💫

PFM is the foundation of everything you’ll learn here. It’s not a technique. It’s a thinking system that teaches you how to see hair, understand the science, and make confident decisions—fast. PFM stands for: P — Precision You’ll learn how to assess hair correctly every time: history, integrity, undertone, level, and limitations. No skipping steps. No guessing. Precision is where great color starts. F — Formulation This is where the science meets common sense. You’ll learn how to formulate with intention, understand why formulas work, and adjust on the fly—even in high-pressure situations or major color corrections. M — Mastery Mastery is knowing what to do and why you’re doing it. We’ll break down advanced, in-depth processes for some of the most complicated color corrections so you can troubleshoot confidently and consistently. How PFM is implemented in this curriculum: Every lesson, breakdown, and example will follow the PFM framework. We simplify complex color theory into repeatable logic so you can move quickly, stay confident, and never second-guess yourself behind the chair. This is color theory the way it should have been taught. Ask me anything. Bring your hardest clients. If you can describe the hair, we can formulate it. Driven by Beauty. Powered by PFM. 🖤✨

I’m a master colorist with 30+ years behind the chair, and I know color theory has been made way too complicated. Here, I simplify it the way it should have been taught — so you always know what to do, even in a pinch, and can formulate quickly and confidently. I teach you to understand the why, master the science, and tackle even the most complicated color corrections. That’s PFM: Precision — read hair like a pro Formulation — mix with purpose, no guessing Mastery — troubleshoot and grow your business with confidence Ask me anything. I’ll help you formulate even your toughest clients. This is Driven by Beauty — powered by PFM (Pure Freaking Magic). 🖤✨