My name is Janet Williams Higgins
๐๐พ2. Vision: To create a trusted, expert-led children's educational brand that supports parents, carers, and early years educators with gentle, practical tools for little ones aged 0โ6. I want every parent โ especially first-time mums and SEN families โ to feel confident and supported in their child's early development journey.
3. Offering Name: I am in the early stages of launching a children's educational brand โ more details coming very soon once some exciting things are in place! ๐ฟ
4. Realistic Business Goal: To generate a sustainable income that allows me to scale beyond my nursery and reach families across the UK and internationally through both physical products and digital resources.
5. Unrealistic Goal: To become the go-to children's early years brand in the UK within the first year and be stocked in major retailers! ๐ (A girl can dream!)
6. Strengths / Blockages:
Strengths โ 26+ years of hands-on childcare and early years experience, a deep understanding of what parents and children actually need, and a genuine passion for this work.
Blockages โ Learning the business and digital marketing side as a solo entrepreneur, and balancing brand building alongside running my nursery day to day.
7. Social Media: Follow along : @gentle.steps.stud ๐ฟ , this was opened two days ago(more platforms launching very soon!)