Oct 1 • General discussion
Sk147: 🛑 STOP Convincing. Immediately.
Stop convincing immediately.
Had this conversation yesterday:
"What if they don't buy?"
"Do you believe in your services?"
"Yes."
"Do your clients get results?"
"Most of the time. When they listen..."
STOP RIGHT THERE.
"Most of the time" is exactly why you're convincing instead of converting.
Here's the brutal truth I learned going from zero to $52K months:
You can't convince someone into transformation.
You can only match the right person with the right solution.
Most spa owners cast a wide net:
"We help everyone feel beautiful!"
"All skin types welcome!"
"Services for every budget!"
Then wonder why every consultation feels like combat.
Not me.
Busy professional women. 40-60. Zero downtime tolerance.
That's it. That narrow.
When someone walks in my door, I already know:
- She's missed 3 beach vacations
- She does Zoom calls from chest up only
- She owns shapewear in every color
- She hasn't worn shorts since 2019
I don't convince her she has a problem.
I show her I've already solved it. 100 times.
My team doesn't convince because they CAN'T.
Either she's our woman or she's not.
Either we're her solution or we're not.
No middle ground. No maybes. No convincing.
Last week: 3 consultations.
Two wanted to "think about it." Good. Go think elsewhere.
One prepaid $3,600 and cried actual tears of relief.
THAT'S the difference between convincing and matching.
Stop trying to be everyone's solution.
Start being the ONLY solution for someone.
Your team will stop sounding desperate.
Your clients will stop negotiating.
Your revenue will stop fluctuating.
But first? You have to stop convincing.
Who's ready to narrow their focus until convincing becomes obsolete?
#StopConvincing #PersonalBelief #MedSpaSuccess
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Sk147: 🛑 STOP Convincing. Immediately.
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