Nov '23 • 💬 Chat
Clicks or Swipes? Mobile vs. Desktop Shopping Trends!
When engaging mobile users, provide a personalized experience that caters to their unique preferences like, "especially for you" or "based on your unique preferences."
📱Mobile devices have become personal diaries, storing intimate information, playlists, contacts, and photos. They are an extension of ourselves, like a 2nd Brain.
💻 Desktop users, on the other hand, align with broadly popular choices like "bestsellers" and "trending" items.
📈 Research by the American Marketing Association reveals that smartphones serve as personal extensions, with emotional awareness. This makes customized options more appealing to mobile users.
🔎This discovery is currently in the scientific community, subject to further understanding and change. Always test new studies to see if they make an impact.
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Zahida A Khan
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Clicks or Swipes? Mobile vs. Desktop Shopping Trends!
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