Two Designers, One Study: Breaking Down the Results Together

I sat down with Alexander Paschka , a fellow designer in our group, and we ran a Constellations study together, then talked through the results on video.

The question we tested was what premium orange juice looks like, but honestly the fun part was comparing notes. Two designers looking at the same data, noticing different things, agreeing on some reads and pushing back on others. That back and forth is where the good stuff came out.

Watch it here: https://constellations.app/premium-orange-juice/

If you'd ever want to run a study and break down the results together like this, say so in the comments. I'd like to do more of these.

I hope everyone has a great weekend.

-Joe

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Two Designers, One Study: Breaking Down the Results Together