This was a great call to revisit!!! Here are a few key point and if you havent taken an enneagram test that may be a tool to help you assess which you resonate most with! Ashton (EnneagramAshton), a certified Enneagram educator with a master's in psychology, presented a comprehensive session on applying the Enneagram framework to entrepreneurship. The session covered all nine types, their core fears/desires, business strengths and struggles, marketing voices, and practical tips. Participants engaged in self-reflection activities and a client-scenario exercise to identify their types and understand how personality drives business decisions. What Is the Enneagram - Ancient 9-type system focused on the why behind behaviors — motivations, fears, and desires — not just observable behaviors like DISC or Myers-Briggs. - Each person has one core type (fixed from birth) plus two wings (adjacent types that can fluctuate), a stress number, and a growth number — connecting each person to five types total. - Tests (recommended: Truity and RHETI) are a starting point, but answers often reflect the "mask" rather than core motivations; hearing type descriptions often yields better self-identification. The Nine Types: Core Motivations at a Glance - 1 – Reformer: Fears being wrong/unethical; desires integrity and doing right - 2 – Helper: Fears being unloved; desires to be needed and appreciated - 3 – Achiever: Fears being seen as incompetent; desires success and validation - 4 – Individualist: Fears being inherently flawed; desires uniqueness and significance - 5 – Investigator: Fears ignorance/invasion of resources; desires to be seen as knowledgeable - 6 – Loyalist: Fears lack of security; desires safety and support - 7 – Enthusiast: Fears being trapped in pain; desires contentment through new experiences - 8 – Challenger: Fears being seen as weak; desires to protect self and others - 9 – Peacemaker: Fears conflict and abandonment; desires harmony