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29d • 😎 Vibes
Focus on your customer and watch how much more money you make
Entrepreneurship is NOT art.
And if you don't understand the difference between the two you're going to be in a world of pain.
Yes, you CAN blend the two, but they are completely different things and if you're not making at least $10,000/month right now, you need to read this:
Entrepreneurship is about the customer.
And the more you focus on what the customer wants, the more money you'll make.
Entrepreneurship is not about you - at all.
I've paid for coaching from people I don't even like.
I paid them for what they could offer me.
It wasn't about THEM as the coach at all.
Conversely, I've NOT paid many coaches I like, simply because their offer sucked.
This is because success with entrepreneurship requires you to sell something people want.
You have to ask: "What does Jessica want for lunch?"
And then you have to make Jessica what she wants.
Regardless of if you want it, or not.
Jessica doesn't care what you want.
But she will happily (and repeatedly) pay you for what SHE wants.
Art, though?
Art allows you to do whatever you feel like.
It has no rules and no boundaries.
I just got back from an Art Expo in Brisbane, Australia.
It was full of random art pieces.
Most were meaningless to me.
Some of the pieces I liked.
But most I did not.
And this is why it's a lot harder to sell art.
This is why most artists are broke.
They focus soley on themselves, not the buyer.
Which is fine! For art.
Just don't expect to get rich doing it.
Most artist are never taught entrepreneurship and don't realize that getting paid for art is a matter of LUCK.
If you create something because YOU want to, and someone just so happens to want to buy it, that's luck!
And what do we call an artist who changes their style to sell more stuff?
"A SELL OUT!"
Yeah, because they've learned the #1 RULE of entrepreneurship: To sell more stuff, make stuff you know people wanna buy.
(Note: I'm not a fan of when artists do this, but I understand why they do it.)
Personally, I don't run a Skool community teaching people how to make $10,000/month because I'm passionate about MONEY.
Who the hell is passionate about MONEY? Besides Scrooge McDuck lol
I'm far more passionate about good stories, long walks, fitness, and fruit!
But I learned a long time ago that people don't pay me for my passions.
Jessica doesn't care what I want.
She might be interested, but she won't pay me.
On the other hand, people often pay me when I offer them something they want to buy.
Shocker, I know.
And as it turns out, a lot of people wanna buy my coaching that helps them hit $10,000/month.
Why?
Because when someone earns a sustainable, abundant income, it allows them to have freedom in life.
Freedom to wake up whenever they want and spend their day doing whatever they want.
Notice how this is about THEM? And not me?
Exactly.
It's all about the customer!
I just got back form the farmers market and I only went up and bought stuff at stalls that sold the fruits I wanted to buy.
I bought blueberries, oranges, papayas and bananas.
I didn't care if the farmer was Billy Brown or Alexander McBeth.
I paid him because of his OFFER.
Not because of HIM.
He could have been an A$$HOLE and I still would have bought his fruits :)
Because sales is not about him personally, it's about what he has to offer.
If you are wondering what people want to buy, you can watch this.
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Focus on your customer and watch how much more money you make
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