Your problem is not traffic. It’s dead buyers. 👇 A big audience that doesn’t buy is not an asset. It’s a liability with good lighting. I see this all the time with course sellers and high-ticket offers: ✅Big list, low opens. ✅Big following, no buyers. ✅Lots of views, zero cash. ✅Plenty of “engagement,” but nobody raises their hand when it’s time to pay. 𝐓𝐡𝐚𝐭’𝐬 𝐭𝐡𝐞 𝐩𝐚𝐢𝐧. Because if your audience won’t open, click, reply, or buy, then you don’t have demand, you have noise. The money is usually sitting in the ignored stuff: ➡️Dormant buyers. ➡️Unengaged subscribers. ➡️No-shows. ➡️Cart abandoners. ➡️People who already showed interest once. That’s the part most people miss. They keep trying to attract more eyeballs when the real fix is qualifying the people already in front of them. If you’re selling a course or high-ticket offer, stop chasing vanity metrics and start looking for buying behavior. 𝐘𝐨𝐮𝐫 𝐍𝐞𝐱𝐭 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐑𝐞𝐞𝐭𝐞𝐬𝐡-

It sounds simple, right? Just ASK for what you want. It isn't. Many of us have been conditioned to NOT do this. It can feel weird, pushy, obnoxious, and just plain wrong to ask for what you want. Which puts us on the back foot in business. Imagine how it might feel to be comfortable and confident in introducing yourself to strangers, striking up conversations, asking for what you want, being clear and direct? Imagine saying what you mean and meaning what you say. I'd love to hear how you feel about it?

My new mastermind includes my marketing assistant! I’ve been employing her since June last year. More recently, she’s employed me - first for a VIP Strategy Day, then joining my year-long mastermind. I know a lot of people do contra in business, but I prefer cash. Contra sometimes goes pear shaped and has led to some stressful situations over the years. She pays me. I pay her. It feels clearer and easier. What’s your view?

The introductory price on my new mastermind expired last night and I can see, through my software ThriveCart, that there were a lot of flirters. So now I’m turning my mind to how I might reengage those people. All ideas welcome!

If you could wave a magic wand to instantly fix something in your business... What would you want to change? 🪄