Any suggestions for my b2c campaign?
In the last year I've become very close friend to a client of mine, one that I got through my design career, up to the point there's a good chance we could eventually become business partners, as it is still a relative small reality. So one of my goals for the past months has been trying to come up with solutions and new ways to provide value and generate revenue. So of course I thought about trying lead gen through cold email. The business is high ticket custom gold jewelry, handmade, ethical, etc. with an average order value of around 10k, but most sales occur organically. We are EU based but I'm planning to hit the US market. I wanted to ask here if you have any tips regarding this, or if some of you have some similar experience? I was thinking to target a list of high salary people from america that just got promoted in the latest months, to have them gift themselves a nice jewel Any suggestions?