It’s 2AM and I’m still working through my lead list… First time I’ve ever tried reaching out by email instead of text.
A bunch of them are bouncing back, but honestly I’m just experimenting and learning as I go. One thing I realized: email has a big upside — you don’t risk violating texting laws, and you’re not disrespecting a tenant or owner with an unexpected text at the wrong time. Feels a lot cleaner and a lot safer. Not sure what the response rate will look like yet, but I’m in the lab testing everything I can. This business is really about staying curious, staying compliant, and staying consistent. If anybody else has tried an email-first approach, I’m open to any tips.