10d (edited) • RESOURCES
AEO Schema Guide Photography
AI search engines (like ChatGPT, Perplexity, Google’s SGE, Bing Copilot, etc.) don’t “read” websites the way humans do. They don’t scroll, skim, or interpret nuance.
They rely on structured data — a formal, machine-readable language called schema — to understand:
- Who you are
- What you do
- Where you operate
- Why you’re trustworthy
This is the foundation of Answer Engine Optimization (AEO).
AEO is not about ranking webpages. It’s about training AI systems to represent your business correctly when they generate answers.
A professional photographer is a perfect example because photography services are:
- Local
- Skill-based
- Portfolio-driven
- Trust-sensitive
So AI needs very clear signals to avoid guessing.
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AEO Schema Guide Photography
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