Relentless Create, Catabolizing Competition
Catabolism: set of metabolic pathways that breaks down molecules into smaller units
In an information economy, the ecosystem of paywalls brings me back to this hierarchy in academia that's a tale as old as time.
X group happens to know Y.
They see that knowledge as an advantage.
To hold competitive edge, they do everything in their power to hold Y to their chest.
But Y is non-material. It's a net positive, you don't lose Y by sharing it. That knowledge goes through dozens of physiological, psychological, emotional and mental filters. By the time it registers in someone's mind, it would have gone through a roller coaster of mental models and lost its substance. As an educator, it's our job to lay the tracks for that roller coaster so that the core idea is received.
Your competitive edge isn't the knowledge, it's you. It's what you bring to the table as a unique lens, and your ability to capture, story tell, and break down the complexities into something actually useful.
It's taking what's been done, breaking it down even more, and distributing it. That's what catabolizing your competition looks like.
Doing so for free or at a substantial discount is where disruption happens.
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In the classroom, Citizen Developer will soon feature courses on the following:
1) Weekly support calls and challenges
You'll build with me, live, 2 hours every weekend. More on this soon. Recordings will be posted.
2) The fastest & most affordable way to land client #1 for AI services (Months 1-6 of Maker School),
You'll have the 80/20 (currently @ $184/month, $2200 a year)
If you're an aspiring service provider or freelancer, Nick Saraev has tons of material on this. I'll be sharing my experience and resources that helped me create MRR that sticks, and also opening the door to support you.
3) A walkthrough of how to avoid "AI money scams"
This classroom course might rub a few shoulders the wrong way, but I'm using case studies of SEO professionals rebranding themselves as "AI experts" and then all of their marketing to be doom-and-gloom fear mongering. Creating the problem in your mind, and then selling you the solution, a playbook as old as time. There's hundreds of these, even on the Skool platform.
I'll be sharing their best practices, here, for free.
Then, as previously promised, this has been seeing a lot of work behind the scenes.
4) AI and The Workforce - Browser agents that help job seekers and recruiters, everything in one spot. 2.5 years of recruitment distilled into modules you can finish in a weekend. Learn to search.
5) AI Assist for Educators - Compress time, map out lesson plans, streamline 80% of the job and focus on actually teaching, handling the classroom. A complete digital workforce that you can use off the shelf to streamline your work (which I use internally as a private school educator)
6) AI Growth for Real Estate & Professional Services – Automation tactics customized for agents, brokers, attorneys, and consultants. As a licensed realtor, this has been long on my to do list, and it's something I'm really excited to garner interest for.
It's a labour of love, but I see a real gap on the market, and I'm here to serve it. Expect these to be integrated by December, stay tuned!
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Jonathan McLemore
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Relentless Create, Catabolizing Competition
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